MOSAIC
MOSAIC
when Sabine Stamminger, the founder of IrespectU, approached us a couple of years ago, we were thrilled to take part in the process of shaping the visual tool box of the newly established NGO. strongly identifying with the organization goals, promoting much needed sense of respect between different cultural groups in Israel, we fully engaged ourselves in the process. first we have created an image bank of the fascinating cultural tapestry of Israel, around which IrespectU’s website was designed. then we realized we need more than just stills to tell the full story, and this is how MOSAIC was started. MOSAIC is a series of 11 short films telling the stories of 11 Israeli characters, each coming from a very different cultural, social and ethnic background.
The series was debuted in front of live audience in Nuremberg in 2014 in a special event officially launching the NGO.
Zipit - All About It
Zipit - All About It
we have been working with Zipit for years, so we were super excited when they asked us to create a video that will celebrate the “Zipit spirit” - young, colorful, livley and bubbling with creativity. we decided together to create a video that will take the standard student environment and give it a Zipit kind of twist. we wanted to show how a creative mind can turn any ordinary situation into something exciting and unique.
Taf Toys
Taf Toys
creating a video for baby developmental toys, isn’t an easy task. your talents are - there’s no better way of saying it- keep acting like babies - so it was quite a challenge. not only that we had several different babies in our studio at any given moment, and not only that we had to keep them happy, but also to make sure they fully demonstrate all the different features of the toys. Taf Toys was a pleasure to work with - fun and playful perfectionists. they wanted every small detail to send the right message and be streamlined with their branding. never we had to play peek-a-boo so many time for our clients - but it was well worth the effort.
Taf Toys - Cot Play Centre from studio zooz on Vimeo.
iTravelJerusalem
iTravelJerusalem
Being a tourist is all about the experience. Before setting out on a new adventure, we try to get a taste of what that experience might be - this is how we decide if and where to go to. What kind of atmosphere should we expect? what kind of people would we meet? what new flavours? And lets face it, we can get a lot of useful information by reading about a destination, but the photos tell us about the experience - the photos give us the final go\no go.
we were happy to collaborate with iTravelerusalem and promote tourism to Jerusalem through capturing the unique flavour and feel of the city - in a fresh and authentic way
Israel Outdoors
Israel Outdoors
Zipit
Zipit
Drawing Easily
Drawing Easily
zipit drawing easily from studio zooz on Vimeo.
Kal Gav
Kal Gav
Outdoor Revolution
Outdoor Revolution
In order to create a successful collection of images for a catalogue, you have to have a great concept, and one that reflects the brand's character. Outdoor Revolution - as the name suggests - have their origins rooted in the outdoor equipment world. these roots are clearly visible through the high level of features, quality stitching and durable finish. Outdoor Revolution has been bringing all of these great outdoorish qualities to the urban realm. To reflect this unique combination we wanted to create images that mix the two elements. We found places where city and nature meet, places where you can find the purity and serenity of nature with the energy and edge of the city, places that will visually manifest the brand's unique identity.
3rd Rock
3rd Rock
Climbers Project
Climbers Project
Hampi is an incredible place. The lunar-like endless boulder field attracts climbers and non-climber tourists alike. Having spent quite a long time in Hampi, i started to realise that from a single gaze i could pretty much know immediately who's a climber, and who's not. it wasn't their age, gender, physique or the chalk on their hands - it was something in their eyes. A combination of tough determination ready to crush the next boulder problem, with the hunger to go and do so - right now.
Outdoor Catalog
Outdoor Catalog
Our key mission in this shoot was to get a trendy urban look, that would feel like it could have been shot in any major western city. we had a great cast that made our life very easy. they all had an immediate chemistry between them, so all we needed to do was to be the flies on the wall and capture the authentic casual interactions.
Pitaro
Pitaro